Our Founder

Ginette Blackbeard
Our Founder
Hailing from humble beginnings in scenic small towns across South Africa, Ginette's upbringing instilled in her a profound respect for the environment and an unwavering commitment to minimising waste.
Her driving force to establish a brand with a resoundingly positive environmental impact was realised with the inception of ENOUGH. She is a strong believer that a shift towards circularity is essential for the future of our planet.
Ginette is also co-founder of Emrin - a 3D printing filament manufacturer that produces PLA filament, a biodegradable plant-based polymer that is wound onto wood and cardboard reels.
Brand Story

From Curious Child to Conscious Creator
Rooted in nature
Instilled with a lifelong respect for Mother Nature’s wisdom, my journey began long before ENOUGH. From childhood, I found wonder in the earth’s rhythms, the power of plants, and the quiet lessons the natural world had to offer. These early experiences shaped a deep-rooted belief in sustainability, conscious creation, and honouring the beauty of nature—values that now define ENOUGH.